Featuring in the September/October edition of Interior Design Today, Seymourpowell’s head of trends Mariel Brown explores five of the key trends that will have an impact on our bedrooms in the future.
De-Tech Haven
In our hyper-connected culture people increasingly desire moments of digital down time. The bedroom is proving to be an important frontier in this backlash against 24/7 connectivity. We are increasingly witnessing people making a conscious effort to take technology out of their bedroom. They are removing TVs and switching off their mobiles so they can truly rest, recuperate and escape from the stresses and strains of the modern age.
Tactile Submersion
As a reaction to the increasingly digital landscape of our lives, people are looking for reassurance and comfort in the real world, which has led to a craving for tactility. As a result, cushions, rugs and throws are having a revival (even amongst the most fervent minimalist designers). Qualities such as volume and materiality are becoming more important than ever, as they give a calming and grounded feel to our living environments. In the bedroom, where we lie back and enjoy the sensorial nurturing of fabrics, this trend can be witnessed in the layering of contrasting fabrics and textures.
Scentscapes
As we move through this age of austerity people are increasingly keen to escape the humdrum of day-to-day life. They are looking for a little magic as an antidote to everyday efficiency and rationality. They wish to be transported into worlds of fantasy and sensorial play.
Scent is taking on an increasingly important role, as people are beginning to recognise its ability to transform the mood of a room with one simple spray. In the bedroom ‘scentscaping’ is all about creating a boudoir feel, as people crave a glamorous rest bite from the doom and gloom of the economic climate outside.
Embedded Nature
The longwave mega trend for urbanisation is making many city dwellers crave the comfort of nature. Designers are responding to this desire by exploring new ways to make our homes more connected to nature recognising its ability to uplift our spirit and have a positive impact on our mood. In the bedroom this trend is expressed in designs that use technology to imitate natural cycles and rhythms such as daylight and the seasons.
En-suites with attitude
One of the more positive trends to emerge in the wake of the double dip recession is that of our homes becoming more personal again. Pre-recession, many people viewed their houses as investments and neutral interiors were created to increase re-sale value. Now that the market has slowed down and people are moving less there is a sense of empowerment. People are creating environments that better reflect their individuality. Interestingly, bedroom en-suits are providing the perfect canvas for this new interest in self-expression. Hidden from the view of most visitors, it is the perfect place to go wild with personal tastes and preferences.
For more information contact the Seymourpowell PR Team.




