Every January the Consumer Electronics Show (CES) generates terabytes of coverage as the world’s press flock to Las Vegas to report on the very latest technology releases. Mariel Brown, head of trends at Seymourpowell, cuts through the digital noise and reflects on this year’s highlights, exploring the cultural trends and social context that surround the [...]
Seymourpowell, has joined the leading online platform to showcase and discover creative work: Behance. Click here to access our project portfolio: http://www.behance.net/seymourpowell Remember our Foresight’s team Brand DNA analytic tool for Axe/Lynx? The compact steam generator for Tefal? Our SPTV video series? Or our latest thought-pieces? You can access these and more from our portfolio. [...]
At Seymourpowell, we’re eager to loudly echo calls from the Design & Technology Association in reaction to the Government’s draft Design and Technology curriculum published on 7th February 2013. Design & Technology Association article as follows: We believe that the draft programme of study for Design and Technology published on Thursday 7th February threatens the [...]
Commentary from Seymourpowell Design Researcher Sarah Johnson. “The principal political conflict for the 20th century was left vs right, this century it’s open vs closed” Alec Ross. Open source technology harnesses the power of transparency of process – the continuous peer review can result in better quality, higher reliability and lower costs. This technology becomes [...]
This month in our LinkedIn discussion group Seymourpowell Design and Innovation Network, we’re asking design and innovation experts to discuss: What futureproof trends will 2013 bring? Click here to join the discussion now. Our group member Marc Stoiber posted the question in follow-up to his blog post, which originally appeared in Sustainable Brands. In addition to blogging and [...]
Following the announcement of Apple’s latest product – the iPad mini, Seymourpowell‘s head of user research Sam Crompton reflects on the continued relevance and power of the brand, while also exploring the functionality and purpose of the product… What is it about Apple launches that gets everyone so excited? One hears about the impending release [...]
The latest Seymourpowell newsbook is now available to view, download and share online. The newsbook includes a roundup of recent news, updates, launches and thought leadership from across the company. Seymourpowell Newsbook Autumn/Winter 2012
Nicholas van der Walle, founder of Astute Graphics, recently came to the Seymourpowell studio to interview co-founder and design director Dick Powell. Watch the highlights in the three short videos below. Design & Innovation In this movie, Dick discusses design and innovation, developing new products, what consumers know and want, motivation and more. Dick also [...]
In this special 50th year of the D&AD, records show that their most awarded Design Studio is Apple. In this special film about Apple, the D&AD speak to Seymourpowell’s co-founder and design director Richard Seymour for his thoughts on Apple’s success.
Seymourpowell Associate Design Director, Matthew Cockerill, comments on last week’s iPhone 5 launch announcement: “For some the iPhone 5’s release has been a disappointment – we all like the new and the different, designers more than most. Industry ‘experts’ may point to an unchanging design language, lack of NFC or deficient technical specifications a little [...]
