Seymourpowell is pleased to announce details of its design for the Growbag Waterer and Flexi Spray from leading European manufacturer of gardening products, Hozelock. The Growbag Waterer, which launched in 2013, automatically waters growbag plants for 2 weeks without needing to be refilled; while the Flexi Spray, which also launched in 2013, has tripled sales [...]
By Sarah Johnson, design researcher at Seymourpowell. As we enter into the age of the information economy, ‘Big Data’ has become big news. No matter what problem we need to solve, ‘Big Data’ will have the answers. It will help us be healthier, greener, smarter, more efficient and most importantly happier. Yet no one really [...]
‘Chicken Nugget Deluxe,’ the tenth video in this ‘Design Insights’ series, features Richard Seymour, co-founder and design director of Seymourpowell, speaking about how his personal definition of design is making things better for people. “Everything I do starts with people, their emotional needs and their physical needs,” Seymour says, “and draws the technology or the [...]
New counter mount and tap design showcasing the ‘magic behind the gates’ of Guinness. Seymourpowell is pleased to announce details of its design of the new on-bar livery for Diageo brand Guinness. The Global rollout commenced in November 2012 in the UK and Ireland. The design language for the project, which aims to deliver cohesive [...]
Whilst the world experiences a financial recession, we are also seeing a surge in affordable materials technologies. In this edition of Seymourpowell TV, Dezeen editor-in-chief Marcus Fairs discusses the role of inexpensive 3D printing and 3D scanning in product design. Fairs also shows us a real-life example of a 3D scanned and 3D printed object: [...]
As first printed in Marketing Week magazine recently, Chris Sherwin, Head of Sustainability at Seymourpowell explains why innovation is a better route to sustainable behaviour than communications. An Innovative Path To A Greener Future by Seymourpowell For more information contact the Seymourpowell PR Team.
Posted in Archive, Chris Sherwin, Packaging design, Product Design, Sustainability, Trends, Uncategorized Also tagged communications, Head of Sustainability, Innovation, marketing, marketing week, Nest thermostat, Sustainability
Seymourpowell’s co-founder Richard Seymour discusses emotional ergonomics and the future of design. Interview in association with Richard’s appearance the 2012 Sleep Event, the leading European Hotel Design Conference and the European Hotel Design Awards, 21 – 22 November 2012, London In Conversation with Richard Seymour by Seymourpowell For more information contact the Seymourpowell PR Team.
‘Removing the irrelevant’, the eighth video in this Design Insights series, features Richard Seymour, co-founder and design director of Seymourpowell, explaining why it’s important for designers to strip the “noise in the background” and instead focus on the principles that are working. “You shouldn’t be putting more into something than it needs,” Seymour says. “But [...]
We have all experienced the annoyance of failing products. We are pretty much guaranteed that everything we own will break at some point in the future. Some large things we will keep repairing for as long as possible (houses, cars etc.) mainly due to the expense of buying new ones. However, a lot of products [...]
Now in its 6th year, the Sustainable Brands Conference has become the centre of gravity for companies that are committed to leveraging sustainable innovation as a driver of business and brand value. At this year’s event in London on 27 November, Seymourpowell‘s head of sustainability, Chris Sherwin will be chairing a panel with guests from [...]
Posted in Archive, Chris Sherwin, Product Design, Sustainability, Transport Design, Trends, Uncategorized Also tagged branding, brands, Chris Sherwin, DSM, green, Head of Sustainability, Interface, Sustainability, Sustainable Brands, Sustainable Brands London, WRAP